Hi There!

I’m Abhilash Gupta, the heart & mind behind Avishkar! Reputation consultant by profession and people’s person by nature, I established this consultancy with one aim: to take the relationship between a firm and its stakeholders beyond transactions.

Avishkar specialises in building long-term brand equity through social media, media relations & generative engine optimisation. My consultancy also provides media training to spokespeople and advisory during a crisis.